SUSTAINABLE ITALIAN LUXURY

One of the biggest movements in fashion today is sustainability, which involves creating garments that are ethically produced and made to last. Being a conscious consumer is essential to fulfill the needs of our generation without compromising the needs of future generations. The fashion industry is the second-largest polluter behind the oil industry. Therefore, it is our responsibility as consumers to recognize this and change our habits now. Shopping sustainably not only helps the planet but also saves us money in the long run as our clothes generally last longer than fast-fashion garments.

We've identified three Italian brands that stand out and expand our horizons on what the future of sustainability can look like. These brands are luxurious, chic, comfortable, and designed for women with a strong sense of drive to help our planet while remaining sexy and authentic to themselves.

Caftanii

Caftanii is a semi-couture brand that takes pride in its refined simplicity and harmonious elegance. Their colors and patterns evoke a sense of nostalgia and remind women of summers spent on the Italian coast.

What sets Caftanii apart from other Italian brands is their use of regenerated and green-certified linens, cottons, wools, and silks, as well as their great attention to detail. This makes them a one-of-a-kind brand rooted in Florentine tradition.

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Gioia Bini

Gioia is a sustainable Italian brand that draws inspiration from classic dressmakers of the past. Their feminine and luxurious appeal comes from using up-cycled fabrics exclusively from high-end cloth mills, which they hand-sew in Tuscany. A Gioia woman is fearless, confident, and chic while retaining a sense of simplicity, elegance, and femininity.

Vibi Venezia

Vibi is an Italian shoe brand that draws inspiration from the "furlana," a quintessential Venetian slipper dating back to the 19th century. This timeless silhouette can be seen in the vast paintings of Venice. For sisters Viola and Vera Arrivabene Valenti Gonzaga, also known as the founders of Vibi, this silhouette evokes feelings of nostalgia, and they love creating shoes that combine their creativity with their desire to support local artisans. They take pride in their history of Italian craftsmanship and work hard to make these traditions sustainable. Vibi plants a mangrove tree for every order placed to offset their carbon dioxide emissions.

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Shopping responsibly and remaining confident, chic, and authentic is easy when you choose sustainable brands. We hope these brands inspire you to do just that and if you enjoyed this piece, you will enjoy Mindful Shopping and Italian Makeup.